LEADER 00000nam 2200000uu 4500 |
001 ^a9780071083263 |
008 130127s2010||||th 000 0 eng d |
099 ^aMG 143 |
100 1 ^aDess, Gregory G. |
245 10 ^aStrategic management :^bcreating competitive advantages /^cGregory G. Dess, G.T. Lumpkin, Alan B. Eisner ^d |
250 ^a5th ed |
260 ^aBoston :^bMcGraw-Hill/Irwin,^cc2010 |
300 ^a :502 P^b26 cm |
504 ^aIncludes bibliographical references and indexes |
505 0 ^a^tStrategic analysis --^tStrategic management: creatingcompetitive advantages --^tAnalyzing the external environment of the firm -- Assessing the internal environment of the firm --^tRecognizing a firm^'s intellectual assets: moving beyond a firm^'s tangible resources --^tStrategic formulation --^tBusiness-level strategy: creating and sustaining competitive advantages --^tCorporate-level strategy: creating value through diversification --^tInternational strategy: creating valuein global markets --^tEntrepreneurial strategy and competitive dynamics --^tStrategic implementation --^tStrategic control and corporate governance --^tCreating effective organizational designs --^tStrategic leadership:creating a learning organization and an ethical organization --^tManaging innovation and fostering corporate entrepreneurship --^tyCase analysis --^tAnalyzing strategic management cases -- Cases -- Indexes^u |
650 0 ^aStrategic planning |
700 10 ^aLumpkin, G. T.,^ejt. auth |
700 10 ^aEisner, Alan B.,^ejt. auth |
999 ^aกานต์พิชชา ร่วมรส |