| LEADER 01400nam 22361 a 4500 |
| 001 1699 |
| 003 ULIBM |
| 005 20190911100042. |
| 006 m o d |
| 007 cr un ---uuuu |
| 008 061031s2007 miua obe 001 0 eng |
| 020 ^z078767356 |
| 020 ^z978078767356 |
| 020 ^a141440607X^q(electronic book |
| 020 ^a9781414406077^q(electronic book |
| 035 ^a(OCoLC)25564163 |
| 040 ^aMiFhGG^cMiFhG |
| 050 00 ^aHF5837^b.E53 200 |
| 082 00 ^a659.1/0973^22 |
| 245 00 ^aEncyclopedia of major marketing campaigns^h[electronic resource] /^cThomas Riggs, editor |
| 260 ^aDetroit, Mich. :^bGale,^c2007 |
| 300 ^a1 online resource (xxii, 1947 p.) :^bill |
| 490 0 ^aGale eBook |
| 504 ^aIncludes bibliographical references and index |
| 520 ^aAn annual publication that profiles important marketing campaigns of the 20th century |
| 650 0 ^aMarketing^zUnited States^xHistory^y21st century |
| 650 0 ^aMarketing^zUnited States^xHistory^y20th century |
| 650 0 ^aAdvertising campaigns^zUnited States^xHistory^y21st century |
| 650 0 ^aAdvertising campaigns^zUnited States^xHistory^y20th century |
| 700 1 ^aRiggs, Thomas,^d1963-^eeditor |
| 710 2 ^aGale (Firm |
| 856 40 ^uhttps://link.gale.com/apps/pub/0SGI/GVRL?sid=gale_marc&u=thmsu^zAvailable via Gale eBooks. Click here to acces |
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